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I am currently reading The Power of Habit: Why We Do What We Do In Life and Business by Charles Duhigg. It is a pretty good read. Duhigg shares the research about habit and interweaves stories about famous brands and how they used the science of habit to establish themselves in the marketplace. Duhigg says that Habit is made up of three things: cue, routine and reward. If we do the same set of cue, routine and reward then we start having cravings for the reward and associate the routine with the reward. He also said that habits never really die. We can break habits by replacing routines or avoiding cues but old routines can easily come back. It really made me think of what happens when I go out to dinner. My boyfriend always gets on my case for eating too quickly when we go out to eat. He usually eats half of his food by the time I am done. I have always been a fast eater. Duhigg is making me think about what could be some of my cues and rewards that I associate with eating.
Diet Calendar Entry for 30 July 2012:
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1580 kcal
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Fat: 74.78g | Prot: 147.30g | Carb: 76.98g.
Breakfast: Tomatoes, Onions, Mushrooms, Edam Cheese, Egg Starts. Lunch: 2% Milk Singles Sharp Cheddar, Healthy Multi-Grain Bread, Oscar Mayer Bologna Made With Chicken And Pork. Dinner: Greek Salad. Snacks/Other: 98% Fat Free Hot Dogs, Smoked Flavor String Cheese. more...
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